Remember Atari? The video game system known for its joystick and single button brought children of the late ’70s and early ’80s Pong and joy. So much joy.
Well, it seems joy is once again on the horizon. Atari CEO Fred Chesnais revealed his video game company is working on a new console in an exclusive interview with GamesBeat.
“We’re back in the hardware business,” he told them at the Electronic Entertainment Expo.
Atari Reps Reveal Little, Build Expectations
While Chesnais wouldn’t reveal any specifics, he said the new system would be based on PC technology. He also said that Atari is hard at work on the design, which is scheduled for a big reveal at a later time.
A video released early this month teasing an AtariBox shows the future is indeed bright. The close-up shots show off what could be the brand new Atari product (or a version of it).
Was that a video game system with wood paneling? Seem familiar? Perhaps the new Ataribox gets its design inspiration from the original 2600. Talk about a retro look!
Atari Jumps On Retro Game Craze
Atari isn’t the first gaming system to launch a retro comeback.
In November 2016, Nintendo launched the NES Classic Edition, a miniature version of the company’s first console. The throwback included 30 games, including mega-hits Super Mario Bros. and The Legend of Zelda. Fans were immediately taken and these little systems sold out quickly. But, much to the dismay of gamers everywhere, Nintendo announced they would discontinue making them just six months later.
Atari will also be rolling out the Flashback 8 Gold console with 120 built-in games. If you loved Pitfall!, Pac-Man, Dig Dug and River Raid, you might want to put this on your wish list early.
Video game fans might remember Atari’s last original home console was the Jaguar in 1993. The company filed for bankruptcy protection in 2013. However, Chesnais bought the company with the hopes of resurrecting the brand.
Does all this game nostalgia mean a ripe market for a new Atari? Time will tell.
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If you are a devoted Atari fan, you may want to reach out the Etsy vendor who created this giant Nintendo controller coffee table. There just might be a giant, wooden Atari controller in your future.